Custom WordPress theme
I turned the designs into a responsive, pixel-perfect WordPress theme with modern CSS, galleries, sliders and consistent typography and spacing.
Case study
Queen Bee Mixology: a custom WordPress recipe site
A custom WordPress site and landing pages for a cocktail and mixology brand, with recipe and ingredient management that makes content easy to publish and easy to find.
The client
Queen Bee Mixology shares cocktail recipes and mixology content for home bartenders. Recipes are the heart of the site, so they need to be simple to publish and easy for visitors to browse.
The challenge
The brand needed a custom design turned into a WordPress site and landing pages, with recipes and ingredients structured properly behind the scenes, an editing experience the team could use without a developer, and fast pages full of imagery.
My role
I handled the WordPress engineering end to end, from CMS architecture and front-end development to performance, deployments and ongoing support.
What I did
The work, step by step.
Recipe and ingredient management
I built custom recipe and ingredient management, including recipe cards, ingredient handling, taxonomy behaviour and relationships between content, so recipes are easy to publish and browse.
Landing pages
Landing pages built from flexible components let the team launch new pages for campaigns and features quickly.
Easy editing
ACF-powered editing with clear fields, labels and instructions, so the team can manage recipes and pages without touching code.
Performance
Image optimisation with WebP, lazy and deferred loading, and leaner CSS and JavaScript keep image-rich pages fast on desktop and mobile.
Safe deployments
Staging and production environments on SiteGround, with releases planned to preserve content and minimise downtime.
Testing and handover
Cross-browser testing on desktop and mobile, with documentation and walkthroughs for the team.
The result
What the client gained.
Structured recipes
Recipes and ingredients organised properly behind the scenes.
Easy publishing
New recipes and pages added without a developer.
Quick launches
Landing pages built from ready-made blocks.
Fast pages
Image-rich pages that load quickly.
Safe releases
Deployments that protect live content.
Confident team
Documentation and walkthroughs for day-to-day use.
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